Selgros was looking for high-quality, durable disposable products that would meet the expectations of business customers – restaurants, hotels and catering companies. The key was to provide a broad range at competitive prices and to tailor the assortment to the growing demand for premium products.

Range expansion: As part of the partnership, we listed 28 SKUs in key Kitchen & Cleaning categories, including bin bags, aluminium foil and nitrile gloves.

Since November 2024 we have been supplying 2 SKUs of 100m aluminium foil (29 cm and 44 cm widths).
Since May 2025 we have introduced black nitrile gloves in 3 sizes (S/M/L).

Further development: We are currently in tenders for waste-sorting bin bags under Selgros's private label.

Increased visibility of the viGO! brand at Selgros and availability for B2B customers.
A greater share of the HoReCa market through the expansion of the Kitchen & Cleaning range.
Long-term partnership: Range expansion and further development of private-label products.

The HoReCa industry requires reliable, durable and safe products that can withstand intensive use in professional kitchens. The key was to provide a comprehensive offer for the catering industry, covering both hygiene and ease of use.

As a trusted partner of Makro Cash & Carry: we supply a wide range of products tailored to the needs of the HoReCa industry:

- Aluminium and cling film – making food storage and preparation easier.
- Baking paper – indispensable in bakeries and patisseries.
- Breakfast bags – ideal for caterers and bistros.
- Bin bags – durable and built for heavy use.
- Disposable gloves – ensuring hygiene in the kitchen and at service.
- Disposable tableware – attractive and functional for events and catering companies.

Thanks to our wide range and high-quality products we help catering businesses manage stock efficiently and raise hygiene and convenience standards.

Increased availability of our products in European markets – present in Makro C&C in 9 countries.
Development of dedicated solutions for professional catering – products tailored to real HoReCa needs.
A strong partnership with Makro C&C – a collaboration that builds value for catering businesses.